Tuesday, January 30, 2007

See the signs, get a marketing plan!

If you've found our blog via our web site, chances are you've already heard the good news that the À La Carte Marketing Programme - the European funded programme delivered by AME Marketing - has been extended until June 2007.

If you are serious about making the most of your marketing in 2007, it is imperative that you make the time to put a plan in place. Marketing on an ad hoc basis will never yield the same results as well thought-out, well-planned, regular activities. During the 'Plan Your Course' marketing training programme, we can take you step-by-step through the process of building a marketing plan. And because the five workshops and five days of one-to-one consultancy are spread out over several months, it allows you the chance to put aside the time needed to carry out this important activity.

Essentially, the course aims to empower Ayrshire businesses like yours with valuable marketing skills and knowledge. It teaches those who are really serious about growing their business how to plan ahead, adapt to market changes and as a result compete more effectively and profitably in the marketplace.

With this in mind, AME Marketing has launched its latest campaign to promote the programme. With the strapline, "All the signs tell us you need a marketing plan!", the campaign aims to direct businesses towards valuable support that will help them grow, compete and become more profitable.

There are three images in the campaign - "Plan Your Course", "No Direction" and "Rock and a Hard Place", so look out for them! We've given you a sneek peek at the artwork for the campaign here, as it will appear on our website, so we'd love to hear your feedback.

In the meantime, if you want more information on the 'Plan Your Course' Marketing Training programme, give us a call on 01292 678920 or click

'Plan Your Course'

'No Direction'

'Rock and a Hard Place'

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