Friday, September 14, 2007

Mission statements

Mission statements can be a good thing, a very good thing if you actually believe in them and follow them. Unfortunately though, all too often organisations come up with one that uses a lot of words to say very little which doesn’t actually mean anything to the company or its customers anyway.

If you want a mission statement that really does communicate what your company is all about, take the time to look at your objectives and goals and make it as simple as possible. If you just want something that sounds fancy however, why don’t you use this handy Mission statement generator.

Ours came out as “We are dedicated to helping the highest quality stakeholder value with expansion through added value second to none” – perfect!

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